JUUL & Vaping Claims

Perhaps you've seen or heard advertisements for JUUL online, on television or on the radio. Finally, a safe alternative to smoking, and a way for cigarette smokers to leave the stench and tar behind on the way to a better life. What could go wrong?


Unfortunately, ingesting vaporized nicotine — otherwise known as "vaping" — is just as addictive, if not more so, than smoking tobacco cigarettes. This addictive quality has resulted in lawsuits being filed against JUUL Labs Inc. and other companies who manufacture e-cigarette and vaping products.

If you or a loved one is suffering from addiction to JUUL or other vaping products, an experienced attorney at Nicolet Law Office, S.C., can help you explore your legal options for obtaining compensation. Call 800-456-6956 for a free, no risk, no obligation consultation.

What's The Problem With "JUULing"?

Despite marketing their product as a safer alternative to cigarettes, JUUL pods and other electronic nicotine delivery systems typically contain a higher amount of nicotine than traditional tobacco cigarettes, a fact that opens the door wide and sets users on the path toward addiction.

Even worse, JUUL has been deliberately marketing their products to youth, particularly teens who are not already using nicotine products. This includes extensive ad campaigns on social media platforms such as Instagram and Twitter. Like a kid caught with a hand in the cookie jar, JUUL has since deactivated their Instagram and Twitter accounts.

They have made their products more enticing to youth other non-smokers by creating JUUL pods in candy flavors and flashy colors that can be fashion accessories for teens looking to fit in and be cool.

Combining higher-nicotine products with youth advertising lays the groundwork for a lifetime of addiction, which means a lifetime of profits for JUUL and other vaping companies. While JUUL says their market is adult smokers who want an alternative to tobacco, their actions in the form of social media advertising and flavor choices point to an attempt to hook a new generation of vapers as the current generation of smokers quits or dies off.

You May Be Entitled To Compensation If You Are Addicted to JUUL

If you or a loved one is suffering from nicotine addiction after using JUUL, you may be entitled to financial compensation. Contact us today to schedule a free consultation with our experienced defective product lawyers.